Race Equality Week

View more

The Big Promise

View more
Race Equality Week

Our Virtual Badge

Devised by the creator of the Green Ribbon Mental Health Campaign, join us in visible support for race equality by displaying our badge on your social media profiles and marketing materials.


The case for the Race Equality Virtual Badge Campaign

We know the importance of people feeling united, and part of a movement that creates change, hence why have developed the Race Equality Matters virtual badge campaign.
We have the green ribbon for Mental Health Awareness.
We have the rainbow for Pride.
We have the pink ribbon for Breast Cancer Awareness.
But there isn’t one for race equality.

Now there is!


The virtual badge campaign enables individuals and organisations to publicly share their support for race equality throughout Race Equality Week and beyond.

With social distancing measures limiting our ability to get out and about, we are creating an accessible range of digital options which are free to download when you register.

We have 3 ways with the Virtual Badge Campaign you can show your support:

  1. Social Media Badge
  2. Virtual Background
  3. Email Signature

These can be downloaded HERE

Feel free to start using these now to help grow awareness in the lead up to Race Equality Week 1-7th February 2021 .


By wearing/displaying the digital badge, you will be joining hundreds of thousands of others in:

Creating a visible movement of support for race equality
Showing ethnic minority colleagues that they are not alone
Demonstrating the level of support for race equality within your organisation
Making a commitment to shift words to meaningful action to achieve race equality


Join the Digital Badge Campaign

Lets turn this moment into a movement!

Skip to content